Visa Brings Exclusive Fan Experiences to Asian Cup 2027

As excitement builds for the AFC Asian Cup Saudi Arabia 2027, Visa (NYSE: V), a global leader in digital payments and proud Official Global Supporter, is giving Visa cardholders early access to tickets through a two-day pre-sale, enabling fans to secure general admission tickets ahead of the tournament.

The Visa cardholder online pre-sale will run from 15 to 17 September 2026, offering fans a head start to purchase tickets before general sales open on 18 September 2026. This opportunity is designed to bring cardholders closer to one of Asia’s most anticipated football tournaments and help fans secure their place in the stands.

Beyond access to ticket pre-sale, Visa is preparing a series of programs designed to enhance the tournament experience for eligible cardholders. These include coin toss experiences, warm-ups and pitch-side access, as well as a dedicated Kids Program that will give more than one thousand young football fans aged 6 to 10 the chance to walk onto the pitch with their favorite football stars.

“Football has a unique power to bring people together, and we are proud to help fans get closer to the AFC Asian Cup Saudi Arabia 2027,” said Tarek Abdalla, Chief Marketing Officer for Central and Eastern Europe, Middle East and Africa at Visa. “Through this pre-sale, Visa cardholders will have the opportunity to be part of an unforgettable celebration of Asian football.